Wechat Official Account
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Wechat official account. In order to register an official account through WeChats self-service platform you will need the following. WeChat Pay integration is an essential function for your account if you. WeChat Official Account Registration Country Selection. The documents required are slightly different depending on the country the company is based.
WeChat internal test enterprise account entrance recommended WeChat public account article. WeChat Official Account Registration Create a User Account. Check the box next to I have read and agreed to the. Launching a WeChat official account is a necessity for brands to reach their target audience and raise brand awareness in an effective and cost-effective way.
Landing page URL to sign up. Applicable to both Subscription and Service Accounts. You can even create mini. How to set up a WeChat Official Account with a Mainland China entity.
Gather followers Send them push notifications Redirect them to a websitee-commerce. Applicable to Service. 41 The platform content referred to herein means any information produced duplicated released and disseminated by the User in the process of using this Service including but not limited to registered information and authentication information such as profile picture name user specifications etc. Applicable to Service Accounts only.
In the WeChat ecosystem the WeChat Official Account represents the first opportunity for brands and businesses to capture engage and convert their target audienceThus if youre interested in the Chinese market a WeChat Business Account this is the guide for you. Marketing sales of physical products and the payment or booking of products and services are all available for companies to register in China. With an OA people can follow you and you can post articles and create a mini-website within WeChat. They are an interface a brand can use to.
Its located at the bottom of the Basic Information form. Official accounts provide a formal way for companies to interact with their customers thru WeChat. Having a WeChat verified account either. In short WeChat for business.
A Chinese ID 身份证 or shenfen zheng A Chinese phone number. Both of them are the instant communicating applications WeChat Public Account and Official Account pretty much have the similar functions however if corporate or merchants are intending to use WeChat or Weixin for promotional purpose please bare in mind that they werent connected back to 2019. Here are some more examples of properly verified Business WeChat Official Account in New Zealand. Itis a public account for an individual or a company to reach the audience gather followers engage with customers and followers with various content and WeChat functions.
This mode has been used by many hospitals banks fashion brands internet companies and personal blogs because the Official Account can access online payment location sharing voice messages and mini-games. You have to agree to the service agreement in order to register an official account. Since July 2018 overseas WeChat official accounts are visible to all Chinese mainland users. Go to the WeChat Official Accounts Platform.
WeChat is a strong marketing tool for brands entering the Chinese market. It should be one of the key hubs for your brand in China with the other hubs being a website or an e-commerce store. The first one is to launch advertisements and provide services through the WeChat Official Account which is a B2C mode. The difference between Weixin and WeChat are the market they respectively focus on.
3 2020 there were reports that many users found that WeChat had started internal testing and added recommendations for WeChat official account content at the entrance of the enterprise account. Choose either Service or Subscription Account. Make sure to read WeChats service agreement before you agree to it. Companies use these accounts to get in touch with their customers both actively and passively.
Select the right type of Official Account according to your strategy for this channel. WeChat Official Accounts are the WeChat equivalent of a Facebook page. WeChat official account is a special type of account on the WeChat platform launched in 2012. WeChat Official Account Features Broadcasting.
A Chinese business license if you have one 营业执照 or yingye zhizhao. Create a User Account. Registering for a Wechat Official Account as a Chinese Organization. WeChat Official Accounts Platform provides the individual businesses and organizations with a new service platform for business services and user management.
An Official Account OA is different from a personal account. For many China marketers it is an important communication channel for branding and marketing campaigns online and offline.